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THE PERSONAL EDIT · BEAUTY ROUTINE

Iman: hydrated preparation and warm neutral makeup

Iman combines hydrating preparation with neutral eye color and discusses why she created cosmetics for underserved complexions. Named product families and clearly marked Shopfest alternatives.

THE ORIGINAL SOURCES

Vogue Beauty Secrets: Iman ↗

Original Vogue video

This edit includes 3 named product families from the original interviews and videos linked below, plus 2 clearly marked Shopfest alternatives. It is not a complete inventory or a claim about what Iman uses today.

Shopfest may earn a commission from eligible purchases through ShopMy links. Link routing does not guarantee commission. How our links work.

Warmth without excess

Hydrating preparation comes before the neutral makeup, while the bronzing steps add warmth. The routine’s visual logic is cohesive: a softly defined face supports the eye and lip choices instead of competing with them.

Read the brand context

Iman’s discussion of creating cosmetics provides essential context for her own-brand products. Her account is valuable as a personal history of representation, while the commercial relationship should remain visible alongside the shopping recommendations.

How we would shop this edit

The source-named families in this edit include LANEIGE Lip Sleeping Mask, listed at $24, and SK-II PITERA™ Facial Treatment Essence, listed at $99, in the retailer snapshots. These are shopping reference points, not a claim that different formulas offer equivalent results. Kiehl’s Avocado Eye Cream is a separate Shopfest alternative listed at $40. It was not identified as the celebrity’s choice. Compare the current format, size and finish before deciding whether that extra option belongs in your routine. Fragrance and flavor are part of the experience and may not suit very sensitive lips. Buy for the step you need rather than the cost of reproducing a complete video. Confirm current prices, shades and stock at the retailer.

THE SOURCED SELECTION

Named products and considered alternatives.

Current retailer listings are checked separately from the original interview. Prices, shades, packaging and availability can change.

LANEIGE

Named product family · see variant details

Lip Sleeping Mask — Berry (Original)

$24.00 listed at LANEIGE · confirm current price

Uses as an everyday lip product.

The shopping detail Product named in the source; current catalog size or shade is a Shopfest selection unless explicitly confirmed.

Before you buy Berry scent may be unsuitable for fragrance-averse shoppers Jar is less convenient for quick reapplication than a tube Select your exact variant and confirm current stock, delivery and returns. Checked Berry Original variant: $24. Other scents can have different prices.

Photo: LANEIGE product photography

SK-II

Named product family · see variant details

PITERA™ Facial Treatment Essence

$99.00 listed at SK-II · confirm current price

The original source names SK-II Facial Treatment Essence. Prepares skin.

The shopping detail Current listing: PITERA™ Facial Treatment Essence; selected variant: 2.5 oz. This is the named product family, not confirmation of the same historical shade, size or formula.

Before you buy Read the ingredient list and directions before adding another treatment. Price and a celebrity mention do not establish compatibility with your skin.

Photo: SK-II

Kiehl’s

Shopfest alternative · not attributed to the celebrity

Avocado Eye Cream

$40.00 listed at Kiehl’s · confirm current price

Shopfest eye care alternative. Kiehl’s Avocado Eye Cream is an independent comparison option, not a product attributed to Iman. This is an optional extra in a shopping edit, not a requirement to recreate a look.

The shopping detail Compare with Peter Thomas Roth 24K Gold Hydra Gel Eye Patches by format and price. This is not an identical formula or a verified performance dupe.

Before you buy Check the intended area of use and directions. Eye patches, masks, creams and tools serve different purposes and are not interchangeable.

Photo: Kiehl’s

Milani

Shopfest alternative · not attributed to the celebrity

Fruit Fetish Lip Oils

$12.99 listed at Milani · confirm current price

Shopfest lip color alternative. Milani Fruit Fetish Lip Oils is an independent comparison option, not a product attributed to Iman. A gloss, stain and lipstick offer different wear and removal; choose the format before the brand.

The shopping detail Compare with LANEIGE Lip Sleeping Mask by format and price. This is not an identical formula or a verified performance dupe.

Before you buy Confirm the selected shade in daylight when possible. A source video or screen image cannot establish how a color will look on you.

Photo: Milani product photography via Milani

Sources behind the edit.

ANOTHER PERSONAL PERSPECTIVE

Keep exploring.

The full series ↗